Privacy Policy

Internet privacy is an issue that Sumobaby (“we”, “us”, “our”, “sumobaby.net”) takes very seriously. Please read the following policy to understand what information Sumobaby collects about you and how we will treat that information. This should be read in conjunction with the Terms of use.

Personally identifiable information

Our contact form sends personally identifiable information (PII) to Sumobaby so that we can respond to your inquiry. In addition your IP address could be recorded as part of the process, if this happens it is purely for security reasons.

A client or someone that has become of particular legitimate business may be added to our mailing list that is held with Mailchimp to keep that person or company informed and create a better working relationship. In each communication they have the means of unsubscribing from the mailing list. If emails are repeatedly unopened they will be automatically cleaned from the list.

Cookies and how they benefit you

Our website uses cookies, as almost all websites do, to help provide you with the best experience we can. Cookies are small text files that are placed on your computer or mobile phone when you browse websites

Our cookies help us:

  • Make our website work as you’d expect
  • Remember your settings during and between visits
  • Improve the speed/security of the site
  • Continuously improve our website for you
  • Make our marketing more efficient (ultimately helping us to offer the service we do at the price we do)

We do not use cookies to:

  • Collect any personally identifiable information (without your express permission)
  • Collect any sensitive information (without your express permission)
  • Pass data to advertising networks
  • Pass personally identifiable data to third parties
  • Pay sales commissions
  • You can learn more about all the cookies we use below

Granting us permission to use cookies

If the settings on your software that you are using to view this website (your browser) are adjusted to accept cookies we take this, and your continued use of our website, to mean that you are fine with this. Should you wish to remove or not use cookies from our site you can learn how to do this below, however doing so will likely mean that our site will not work as you would expect.

Website Function Cookies

Our own cookies

We use cookies to make our website work including:

  • Remembering your search settings
  • Allowing you to add comments to our site
  • Reduce the spam form submissions
  • There is no way to prevent these cookies being set other than to not use our site.

Third party functions

Our site, like most websites, includes functionality provided by third parties. A common example is an embedded YouTube video. It is possible that in making use of their service they collect PII of which we do not make use of or are party to that collection.

Our site includes the following which use cookies:

YouTube – Privacy Policy powers the videos on our site. For further information, read YouTube’s privacy policy

Disabling these cookies will likely break the functions offered by these third parties.

Site Improvement Cookies

We regularly test new designs or site features on our site. We do this by showing slightly different versions of our website to different people and anonymously monitoring how our site visitors respond to these different versions. Ultimately this helps us to offer you a better website.

We use: Google Analytics Experiments

Google Analytics cookie details

Anonymous Visitor Statistics Cookies

We use cookies to compile visitor statistics such as how many people have visited our website, what type of technology they are using (e.g. Mac or Windows which helps to identify when our site isn’t working as it should for particular technologies), how long they spend on the site, what page they look at etc. This helps us to continuously improve our website. These so called “analytics” programs also tell us if , on an anonymous basis, how people reached this site (e.g. from a search engine) and whether they have been here before helping us to put more money into developing our services for you instead of marketing spend.

We use: Google Analytics

Google Analytics cookie details

Turning Cookies Off

You can usually switch cookies off by adjusting your browser settings to stop it from accepting cookies. Doing so however will likely limit the functionality of our’s and a large proportion of the world’s websites as cookies are a standard part of most modern websites

It may be that you concerns around cookies relate to so called “spyware”. Rather than switching off cookies in your browser you may find that anti-spyware software achieves the same objective by automatically deleting cookies considered to be invasive. Learn more about managing cookies with antispyware software.

More about Cookies

To find out how to allow, block, delete and manage the cookies on all standard web browsers, go to Cookiepedia for help.

Data Controller

For the purpose of the General Data Protection Regulation (GDPR) 2018, the Data Controller is Sumobaby. Address at c/o 124 City Road, London, EC1V 2NX.